Earthquakes, social issues, an aging population! Many factors recently have been leading an exodus from Japanese cities to the countryside. As a result, local governments and business people need to provide more information on outlying provinces and towns. In response, a wide array of printed materials— pamphlets, maps, small circulation magazines, photography books and local newspapers—are now being redesigned and produced by these young urban professionals. The best of the movement are presented here in this beautifully illustrated book from BNN. Hundreds of examples are garnered from a variety of sources and gathered into sections: Culture-Historical, Tourist Information, Community Design and Local Branding, each illustrated in a treasure trove of material with accompanying texts on design intent and their creators. Featured are public-relation magazines by local governments, free newspapers, zines, sightseeing information magazines, ramen shop flyers and local maps. Highly recommended not only for graphic designers, but also for global travelers looking for unique crafts and food throughout rural Japan.
Softcover / 9 x 11 1/2 inches / 192 pp / 200 color
Retail Price: $45.00